Sirius XM Promoting Opie & Anthony – Spread The Virus Everywhere
Today I received an email from XM. It is an Opie & Anthony “Spread The Virus Everywhere” campaign. The advertisement focuses on offering subscribers the added Internet feed at $2.99 per month with one month free. Adding the Internet functionality to accounts allows Sirius XM to increase the overall revenue they are getting from a subscriber.
It would appear that Sirius XM has two purposes with this latest campaign. Increase revenue, and get more exposure for Opie & Anthony in the event that Stern decides to leave Sirius XM. This latest campaign follows another about a month ago when Sirius subscribers were given access to hear Opie & Anthony on Sirius XM Stars, a channel available to both Sirius and XM subs.
From a business standpoint it is good to see Sirius XM working all avenues of increasing revenue, while at the same time hedging their bets on the Stern deal. Opie & Anthony put on a fine show, and would be a viable alternative for Stern fans should the King Of All Media decide to retire. While there is always heated debate between passionate Stern fans and O&A fans, there are vast numbers of people who just like a fun morning show.
No matter what happens to Stern, O&A are still with satellite, and no matter which talent you like best, the other also provides a great show.
Position – Long Sirius XM Radio
It is about time they show O&A some love! They are the WORKHORSES of satellite radio! Howard who?
The writing is on the wall for Stern; though I wonder if his comments on the show are schtick, negotiating tactic or honest. I think there is more truth to honesty. SIRI blew its load on the original contract. The guy has all he wants. If Howard goes to the internet, he’ll go without me. I’m done chasing entertainment.
Imus, Opie and Anthony — I’m ready for you lol.
“No matter what happens to Stern, O&A are still with satellite, and no matter which talent you like best, the other also provides a great show.”
Got to disagree with that statement, Stern no longer provides a good show, let alone a great show. He SHOULD retire, and should have retired years ago. O&A put on the best show on radio these days.
don’t like stern or ona but in as much as what is good for ona is good for ron and fez, I like this, because I needs my ron and fez daily
There is an alternative to O&A that has been with Sirius XM just as long as Stern has, and he’s proven his worth, even though SXM treats him like crap. They should be promoting the hell out of him, rather than those idiots O&A.
Who is he, you ask?
Bubba the Love Sponge.
O&A are nothing but a bunch of Howard Stern wanna be’s . They tried to fill Howard’s shoes on terrestrial radio and failed badly.How many people subscribe to satellite radio because of O&A , 0.0 !!!